Interbrand estimates that 70% of the world population will own a smartphone by the end of 2016. Market estimates surely point in that direction. The smartphone boom came into the market in the late 1990s. With smartphones, came in features like e-mail based communication, text-based web-browsing, QWERTY keyboards and in-built cameras. But the smartphone as we know it today with its numerous apps, high definition touch screen, and internet on the go was introduced by Apple in late 2000s with the launch of its iPhone series. Apple, jointly with its global competitor Samsung, has revolutionized the smartphone market. They have jointly left the then market leader Nokia behind and have driven it to extinction. Since 2007 more than a billion smartphones have been sold since 2007 and there are all indications that the number is set to rise. Between Samsung and Apple they dominate the market with 36% market share with Samsung being the leader. There are other players like HTC, Sony, Lenovo, Huawei, RIM (Blackberry), LG, and others. The software market is, however, dominated by Android with more than 50% market share followed by players like iOS (Apple), Symbian, and RIM (Blackberry).
Statista estimates that as of June 2015 more than 100 billion various mobile apps have been downloaded from stores like Apple’s App Store, Google Play, Windows Phone Store, Bpackberry App World and others. Evolving from Information retrieval tools and productivity tools the App market has been powered by public demand and more developer tools. Mobile App has quietly replaced mobile browser to capture popular categories like mobile retail, entertainment, education, gaming, and others. App monetization have reached such a crescendo that in 2014 36 percent of smartphone and 45 percent of tablet users have purchased at least one App for their usage in the US.
We at Creation Infoway possess deep expertise to develop a mobile App of your need. We have acquired knowledge in various domains and have a wide range of developmental knowledge to cater to your customized requirements. Our knowledge of business processes and our hands on experience in domains like retail, entertainment, and others put us in an enviable position to develop new Apps. Our experienced developers can roll out a mobile App with global class user experience and ensure that your marketing budget and other customer acquisition costs are appropriately optimized.